What I offer
Jewellery brands increasingly need to create content across e-commerce, social, campaign and video. Building those capabilities in-house can lower production costs, reduce reliance on external agencies, improve consistency and make it easier to respond quickly to new launches and collections.
I work with jewellery brands to develop the skills, studio setups and workflows their teams need to produce high-quality content independently.
Hands-on training designed to help your team confidently produce jewellery content in-house. Sessions are tailored to your products, brand standards and existing level of experience, helping staff develop the technical and creative skills needed to deliver consistent results across e-commerce, social, campaign and video content.
Jewellery requires a specialist approach. Training covers how to photograph metalwork, diamonds and coloured stones in a way that feels refined, natural and true to the product. The focus is on producing imagery that reflects the quality of the piece rather than relying on heavy post-production or overly stylised techniques.
Beyond product work, sessions cover social and campaign content: developing concepts, styling sets, working with models and directing a shoot. Training also covers moving image and short-form video, which has become an essential part of how jewellery brands communicate on social and digital.
A well-designed studio and workflow can make a significant difference to both image quality and efficiency. Whether you are creating a dedicated jewellery studio or improving an existing setup, I help put the equipment, lighting and processes in place so your team can work confidently and consistently.
If you are recruiting in-house photographers or content creators, I can also help assess candidates through practical testing and portfolio reviews to ensure they have the skills needed to meet your brand's standards.
Creating strong jewellery imagery does not end when the shoot is finished. Consistent post-production standards are essential for maintaining quality across collections, campaigns and digital channels. I help teams develop practical retouching workflows and quality standards that support a polished and recognisable visual identity.
I work with in-house teams to set up effective workflows and provide ongoing support to help finalise images to a high standard. Good retouching enhances the metalwork and brings out the brilliance of the stones.
Where it adds value, I bring in modern retouching techniques and AI-assisted tools to increase both quality and speed, helping your team produce more without compromising the finish.
Support is available on a project basis or as an ongoing arrangement.
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